EasyKale®

WEBSITE DESIGN, ART DIRECTION, WEBFLOW BUILD
Client
Project
2020
Role:
Web Designer & Art Director

Challenge

EasyKale® has become a fast favorite in the startup scene, winning accolades and snagging top publication placements, but they were struggling to get local support and dealt with getting the same questions: what is this product? How do I use it?

Solution

Give EasyKale's visual assets a friendlier, more approachable makeover with real product photography, a mission video, and restructure their site with a higher focus on their local charity work and highlighting good people (local and nationwide) in their blog.

Proposed to Polished

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"[Natalie] takes the time to understand color palattes, font, branding, etc... She even speaks frankly if she believes it may not work and at that point, you hired a pro, trust the pro. I cannot recommend her and [her] high calibre of work fast enough."

Bilal Qizilbash, CEO of EasyKale